Are you hooked on daily deals from websites like Groupon or LivingSocial? A recent study announced that almost 50% of consumers subscribe a daily deals website. Between 2010 and 2011, these sites had a revenue growth of 40%! But despite their success, it is important for us as consumers to be wary when making purchases. It may always seem like a good deal because of the money you seem to save, but there a few things to consider before clicking “buy.”
- The deal may be too good to be true – Sometimes a deal is enticing because of the urgency but be wary because you might not be getting the best quality of service. For example, if a salon offers a haircut and color for only $50, you most likely will not be receiving the best service or quality products. Think about these deals before buying because sometimes they just defy logic.
- Blowing off your purchased deal – Sometimes when the deal isn’t local, or when the timing is bad, people simply just blow off the deal or let it expire. Nearly 15% of all deal coupons go unused. It is important when purchasing a coupon, know that you’ll actually use it, and be cautious of the expiration date. If you let it expire or forget about it, it’s just money wasted!
- Redeem the deal on your time – Once a deal comes out, there is usually a huge rush of customers to venue within the first couple weeks. To avoid crowds and to ensure quality service, wait a little while for the hype to die down. You can make sure you get the best treatment and bang for your buck this way!
These are only a few reasons to think twice when subscribing and purchasing daily deals. For the entire article from bankrate.com, click here.
Are you a fan of sites like Groupon or LivingSocial? Comment below and let us know about your experiences and deals you’ve captured!